| James M. Keefe, Principal
Conference Results, LLC
Jim Keefe brings over 25 years of Media
and Live Event experience to Conference Results, LLC. He has a proven
track of identifying and packaging specialized content for targeted
audiences. Having worked in print, electronic and live event media,
Jim is a firm believer in the power of the live event. Jim's passion
for the business and his unique ability to connect buyers and sellers
is second to none. While the event industry is currently facing some
severe challenges, this market also presents unlimited opportunity for
product launch and innovation.
Jim is active in the media and
event industries. He is a member of the Society of Independent Show
Organizers (SISO) and has participated in numerous American Business
Media (ABM) activities.
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-
New Product Development and Launch
- Integrated Marketing and Selling
- Identifying/Packaging Specialized Content
- Centralized Division Functions/Resources
- Budgeting and Product Forecasting
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- M&A
- Event Management
- Contracting/negotiating
- Portfolio Assessment and Trending
- Active Industry Participant
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Prior to launching Conference Results LLC, March 2009, Jim was Senior
Vice President and Managing Director, Event Division at Summit Business
Media (SBM). At SBM (and its predecessor Highline Media), he developed
an integrated conference, global trade show and classroom training
portfolio that now includes over 125 annual live events—conferences,
trade shows, “C” level events, web seminars and classroom training
sessions. Several new events and new event platforms were also launched
as part of this growth. Jim established the SBM Event Division,
complete with its own Editorial, Sales, Marketing, Operations, Customer
Service, Finance and Registration capacities. A new registration system
was implemented for all SBM event activity.
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Prior to
joining Highline, Jim began and led the development of live event
business at Thomson Media (now SourceMedia) from 1997-2003. Starting
with one event in 1997, Jim and his team launched what ultimately
became the American Banker/Thomson Media portfolio of over 50 events
annually. These industry leading events spanned multiple event
categories--conferences, tradeshows, award events, the Dialogue Series
(CEO/CFO level invitation-only roundtables) and web seminars. This
team led the company in new product development, as well an exceptional
revenue and profit growth during his tenure.
Jim Keefe has a BS in Business Administration with a concentration in Marketing from LeMoyne College in Syracuse, NY.
For
further information on how Conference Results, LLC can provide value to
your organization, please call us at 513.489.1997 or email: jim@conferenceresults.com
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